I-US isusa ngenkani izigidi zemikhiqizo yaseShayina emashalofini ayo! Abathengisi kulesi sigaba babhekene "nobhubhane lwegazi"
Lesi sihloko siphinde sanyatheliswa kusukela ku-akhawunti yomphakathi ye-WeChat [Hugo Cross-Border]
Kusukela ngo-2025, phakathi kwezingxabano zokuhweba zamazwe ngamazwe ezikhulayo, amabhizinisi e-e-commerce abathengisi baseShayina adlula imingcele abhekane nezinkinga eziningi. Ngaphezu kokwenyuka kwezindleko ngenxa yentela, uphenyo oluhlukahlukene lwase-US, olucaphuna ukukhathazeka "kokuphepha kwezwe", luphinde lwaba nomthelela omkhulu kubathengisi abadlula imingcele.
Muva nje, isinyathelo se-US Federal Communications Commission (FCC) siholele ekususweni kwezigidi zemikhiqizo ye-elekthronikhi yaseShayina ezinkundleni eziku-inthanethi.
Izigidi zemikhiqizo kagesi yaseShayina zisusiwe emashalofini
I-Reuters ibike ukuthi ihhovisi likaSihlalo weKhomishini Yezokuxhumana Kahulumeni uBrendan Carr limemezele ukuthi amapulatifomu amakhulu okuthengisa aku-inthanethi ase-US asuse izigidi zemikhiqizo kagesi yaseShayina evinjelwe emashalofini awo njengengxenye yomkhankaso we-FCC.
Njengengxenye yalokhu kususwa, amapulatifomu amakhulu e-e-commerce ase-US afana ne-Amazon, i-eBay, ne-Walmart asuse ngenkuthalo imikhiqizo ye-elekthronikhi yabathengi kubathengisi baseShayina, okuhlanganisa amakhamera okuphepha ekhaya namawashi ahlakaniphile. UCarr uphinde wathi ama-elekthronikhi aseShayina asusiwe abesohlwini lwamadivayisi ase-US avinjelwe noma awazange agunyazwe yi-ejensi. I-FCC izolawula namapulatifomu e-e-commerce ukuvimbela ukufakwa kabusha kwale mikhiqizo evinjelwe.

Kubikwa ukuthi lesi senzo se-FCC sihlose izinkampani zobuchwepheshe zaseShayina ezidumile njengeHuawei, ZTE, Hikvision, kanye neDahua Technology, zonke ezithinte ukuthengiswa kwazo kwemikhiqizo ehlobene e-US.
UCarr uthe, "I-FCC ithe lesi senzo sisekelwe ezinkingeni zokuphepha kwezwe lase-US, iphawula ukuthi lawa ma-elekthronikhi aseShayina angahlola abaseMelika, aphazamise amanethiwekhi okuxhumana, futhi abeke ezinye izinsongo ekuphepheni kwezwe lase-US."
Lokhu "kumangalelwa okungamanga" ngokwemvelo akunasizathu, kodwa izinkampani zaseShayina zibhekene nokulahlekelwa okukhulu ngenxa yalokho. Lokhu kususwa komkhiqizo okwamanje kuthinta izinkampani zaseShayina ezihamba phambili kuphela. I-Hugo Cross-border, isesha amagama angukhiye afana ne-"camera" kanye ne-"smartwatch" ku-Amazon US, ithole ukuthi imikhiqizo eminingi ethengiswa ngabathengisi baseShayina yayisabhalisiwe futhi yayingakasuswa.
Abezindaba bakwamanye amazwe babike ukuthi imikhiqizo esusiwe yayiminingi, ihlanganisa izigaba ezifana nemikhiqizo yokuqapha ividiyo (njengamakhamera, amakhamera okuphepha e-Wi-Fi, namakhamera ensimbi yomnyango); amadivayisi ahlakaniphile agqokwayo anamakhono okuxhumana (njengama-smartwatch namawashi okulandelela abantwana); imishini yenethiwekhi (njengama-router angenantambo); kanye nezinto ezincane zikagesi (njengezikhiye zeminyango ezihlakaniphile nama-intercom).
Kodwa-ke, isikhathi kanye nobubanzi bokulwa kwe-FCC akukaziwa, kodwa uma sibheka amandla ayo amanje, kungenzeka ukuthi kuthinte abanye abathengisi baseShayina abathengisa imikhiqizo ehlobene.
Ⅱ. Inkinga yokususwa ohlwini ayikaxazululwa, abathengisi kudingeka baqaphele!
Eqinisweni, njengoba uhulumeni wase-US eqinise ukubhekisisa kwakhe izinkampani zobuchwepheshe zaseShayina eminyakeni yamuva nje, kusukela ekuvinjelweni kwe-TikTok kuya ekulawulweni kokuthunyelwa kwama-chip kanye nokuvinjelwa kwe-FCC kumadivayisi kagesi, kuye kwaba "nokuvinjelwa kobuchwepheshe" okuhlelekile, okubangele ukulahlekelwa okukhulu kwabathengisi abaningi bemingcele abakhonza kakhulu imakethe yase-US.
Ikakhulukazi, lokho okubizwa ngokuthi "i-Clean Cart Operation," okuqeda ngqo iziteshi zokusatshalaliswa komkhiqizo ngamapulatifomu e-e-commerce, ngeke nje kwenze inani elikhulu labathengisi be-elekthronikhi be-3C abancane nabaphakathi abathembele kumapulatifomu babe sengozini yale "nqubomgomo," kodwa futhi, ngenxa yokungacaci okuphezulu kokuthobela imithetho kanye nokuntuleka kokucaca ezindinganisweni zokuqinisekisa ukusetjenziswa kwepulatifomu, laba bathengisi bazobhekana nezingozi zesikhathi esizayo ezingalindelekile. Umthelela kanye nokushaqeka kuzoba nzulu kakhulu kubathengisi baseShayina abawela imingcele.
Ngokusho kombiko wedatha ka-2024 okhishwe ngokubambisana yiMarketplace Pulse kanye nezikhungo eziningana zocwaningo lwemboni, abathengisi baseShayina manje bangaphezu kuka-50% wabathengisi abasebenzayo kusayithi lase-US le-Amazon, okufinyelela "ukubusa ngobuningi" emakethe ye-e-commerce enkulu kunazo zonke emhlabeni okokuqala ngqa.
Esigabeni esiyinhloko se-elekthronikhi, abathengisi baseShayina banesilinganiso esiphakeme kakhulu sokungena, esibalelwa kubathengisi abangaphezu kuka-65% kulesi sigaba, sihlanganisa izinhlobo eziningi zezigaba ezincane, kusukela ezigqokeni ezihlakaniphile namadivayisi okuphepha kuya kumadivayisi e-IoT. Lokhu kusho nokuthi "i-Clean Cart Operation" ithinta ngqo izigaba lapho abathengisi baseShayina benenzuzo enkulu ku-Amazon, okubangela ingozi enkulu emalini yabo engenayo iyonke.
Kuyaphawuleka ukuthi yize i-FCC ingazange ivimbele ngokuqondile zonke izinto zikagesi ezenziwe eShayina, igxile kumadivayisi anenhlanganisela yokusebenza kokuxhumana kanye nabakhiqizi ababucayi, eminye imikhiqizo yemikhiqizo yaseShayina isilondoloziwe okwamanje. Kodwa-ke, izingozi zenqubomgomo zisekhona.
Abathengisi abathengisa lezi zigaba kanye nemikhiqizo kufanele baqaphele kakhulu ngokususwa kwemikhiqizo okungase kube khona ezinkundleni zokuxhumana ze-e-commerce zase-US. Uma kususwa, abathengisi kufanele benze izinguquko ngesikhathi esifanele, njengokusabalalisa imikhiqizo ethintekile ezimakethe zaseNingizimu-mpumalanga ye-Asia noma eYurophu, ukuze kuncishiswe noma yikuphi ukulahlekelwa.
Kuleli qophelo, i-"Clean Cart Operation" akuyona nje into eshaqisayo yenqubomgomo; ingase futhi imele ushintsho olukhulu embonini.
Ngokombono wemakethe, yize imakethe yase-US inkulu, akuyona yodwa. Izimakethe ezisafufusa ezifana ne-Southeast Asia, i-Latin America, kanye ne-Middle East zamukeleke kakhulu imikhiqizo ye-elekthronikhi yaseShayina, izithiyo eziphansi zokulawula, futhi zikhula ngokushesha. Lezi zimakethe zonke zifanelwe ukutshalwa kwezimali futhi zifanele abathengisi baseShayina abafuna ukunwebeka phesheya kwezilwandle.
Kwabaningi abathengisi bemingcele, ngenxa yokungazinzi okukhulu kwamanje emakethe yase-US, ukuze kuqinisekiswe ukusebenza kwesikhathi eside kwamabhizinisi e-e-commerce emingceleni, kumele banciphise kancane kancane ukuthembela kwabo ngokweqile emakethe yase-US futhi baphendule ukunaka kwabo ezimakethe ezisafufusa ezingathinteki yizinqubomgomo zase-US, njengeNingizimu-mpumalanga ye-Asia, iLatin America kanye ne-Afrika. Ukwakha inethiwekhi yokuthengisa yomhlaba wonke ehlukaniswe kakhulu futhi eqinile kuzoba isu elibalulekile lokusinda esikhathini esizayo.










